Simple, Outcome-Based Pricing
Choose the level that matches where your community is today. Every plan is built around one goal: more tours and more move-ins.
Capture More Leads
Growth Lead Capture
Engage every website visitor instantly. Capture leads automatically — 24/7 — without any staff involvement.
- Website chat — instant visitor engagement
- Automatic lead qualification
- Contact info and care needs captured
- Tour scheduling integration
- 24/7 availability — no staff required
- All leads logged in your dashboard
Capture Every Inquiry
Growth Lead + Voice Capture
Cover every channel. Capture leads from your website and every phone call — day or night.
- Everything in Growth Lead Capture
- Growth Voice Capture (phone — 24/7)
- After-hours call handling
- Caller qualification and lead capture
- Urgent call routing to on-call staff
- All channels in one unified system
Convert More Leads Into Move-Ins
Growth Platform (Full System)
The complete system. Capture every lead, automate follow-up, schedule tours, and track every prospect to move-in.
- Everything in Lead + Voice Capture
- Full CRM pipeline
- Automated follow-up (text + email)
- Tour scheduling with reminders
- Lifecycle tracking — inquiry to move-in
- Occupancy and census dashboard
- Email and text nurture campaigns
Also Available
Growth Platform Only
Already have a way to capture leads? Get the CRM, automated follow-up, tour scheduling, and lifecycle tracking — without the capture tools.
Also Available
Growth Voice Capture Only
Already have a lead capture system in place? Add AI-powered voice capture to ensure every call is answered, every lead is captured, and no inquiry goes unanswered — even after hours.
One-Time Setup Fee
Covers onboarding, configuration, and integration with your existing systems. We handle the setup so you can focus on your community.
2 Months Free
Pay annually and get 2 months free on any plan. Ask about annual pricing during your demo.
Growth Accelerators
Looking to drive more traffic into your system?
We offer additional growth solutions designed to increase visibility, generate more inquiries, and maximize your results. These options are customized based on your market, goals, and growth strategy.
Senior Living Website Creation
A professionally designed, conversion-optimized website for your senior living community — built to capture leads and drive tour bookings.
Local Listings Management
Keep your Google Business Profile, senior living directories, and local citations accurate and optimized — so families can find you when they're searching.
SEO Content Creation
Content that ranks in search and attracts families who are actively researching senior living options in your area.
Pricing for Growth Accelerators is customized based on your market, goals, and growth strategy. Book a demo to discuss what's right for your community.
Ask About Growth AcceleratorsFrequently Asked Questions
Is there a long-term contract?
No long-term contracts required. Plans are month-to-month, with an annual option that includes 2 months free.
What's included in the setup fee?
The setup fee covers onboarding, system configuration, integration with your existing tools, and initial training for your team. Ask about setup fee details during your demo.
Can I start with just Lead Capture and add more later?
Absolutely. Many communities start with Growth Lead Capture and add Voice Capture or the full Platform as they grow.
How quickly can we get started?
Most communities are up and running within a few days of completing onboarding. We handle the technical setup.
Is this built specifically for senior living?
Yes. PathlyCRM is built specifically for senior living sales workflows — not adapted from generic CRM software. Every feature is designed around the way senior living sales teams work.
Not sure which plan is right for you?
Book a free 15-minute demo and we'll help you figure out the best fit for your community.
No credit card required · No commitment · 15 minutes